Crazy Egg review

Crazy Egg has sold heatmaps, and later A/B testing, since well before most of its small-site competitors existed, and reviewers still rate both highly. Pricing runs free for a stripped-down, heatmaps-only plan, then from $29 to $599-plus a month across four paid tiers, all billed as a single annual charge by default. G2 rates it 4.2 out of 5 from 128 reviews, the lowest of the three tools in this category, and its Trustpilot score splits sharply by region, as of October 2026.

What Crazy Egg is for

Heatmaps are the foundation: Click, Scroll, and Confetti views ship even on the free plan, with more visualization types unlocked on paid tiers. A/B testing sits on top starting at Plus ($99/mo), and reviewers call it out specifically as a strength, alongside the heatmap accuracy itself. There’s also a retroactive funnels tool: you can build or edit a funnel at any point, and it auto-populates from historical data Crazy Egg already collected, rather than only counting visits going forward. Surveys are included on every plan, Free too.

Two gaps are worth knowing before you compare Crazy Egg against Mouseflow or Lucky Orange. There’s no dedicated form-analytics feature; Crazy Egg’s own comparison content concedes this directly, framing form insight as something you derive manually by filtering recordings and heatmaps down to users who struggled with a specific form, rather than a purpose-built report. And there’s no live chat anywhere in the product, a feature Lucky Orange bundles on every tier. “AI analysis” (on Starter) and “AI export capability” (on Pro) show up as labels on the pricing page, but nothing in Crazy Egg’s own materials specifies what either one actually does beyond the name.

The free plan skips the thing this guide is about

Crazy Egg’s free plan, Instant Heatmaps, is real: no credit card, up to 1,000 sessions a day, 30 days of retention, and the company calls it “100% free forever, no tricks.” But it’s also the narrowest of the three free plans in this category, because it’s heatmaps only. No session recordings. No A/B testing. If replaying an actual visitor’s session is the reason you’re looking at this category in the first place, Crazy Egg’s free tier doesn’t deliver that; you’d need a paid plan to get recordings at all, where Mouseflow and Lucky Orange both include session replay on their free tiers.

What you get on each plan

Note the unit change between Free and the paid tiers: Free counts sessions, the paid plans count pageviews. That inconsistency aside, the broader point stands across every paid tier: a pageview cap buys less real visitor coverage than a session cap at the same number, since one visit typically loads more than one page.

Read the billing page before you click start trial

This is the one thing in this review worth slowing down for. Crazy Egg bills every plan annually by default, with no self-serve monthly toggle anywhere on the pricing page; a Starter signup framed at “$29/mo” turns into a single $348 charge up front. Multiple independent one-star reviews on Trustpilot describe the sign-up screen as showing the monthly price in bold with “*billed annually” written in small type underneath it, and some reviewers report being charged more than $1,100 for a year they say they never knowingly opted into. Crazy Egg’s own stated position, found in a company response to these reviews, is that annual billing is “explicitly communicated” during trial sign-up, and that a monthly-billing option does exist, just not as something you can select yourself; you have to contact support and ask for it.

To be fair to Crazy Egg on a separate point, it’s genuinely upfront about not charging overages: hit your monthly pageview or recording limit, and data collection just pauses until the 1st of the next month, no surprise mid-cycle bill. That’s a real policy with a direct quote behind it. It just addresses a different kind of billing risk than the annual-default issue above, and shouldn’t be read as canceling it out.

What users say in reviews

G2’s 4.2/5 from 128 reviews is the lowest of the three tools in this category (versus 4.6 for both Mouseflow and Lucky Orange). Reviewers praise ease of use and fast heatmap setup, but flag recording limits as restrictive for high-traffic sites and describe difficulty exporting data for use elsewhere. Capterra’s 4.4/5 from 87 reviews tells a similar story: strong praise for heatmap accuracy and the A/B testing tool specifically, alongside a recurring complaint that the platform is “great for data visualization and split testing, but does not offer any other features.”

Trustpilot is where the split gets stark, and it’s genuinely regional, not just noisy:

Even the flattering US number hides a bimodal split once you look past the headline score: 63% of reviewers give 5 stars, 31% give 1 star, with very little in between. That pattern lines up with the annual-billing complaint being the driver, happy long-term users on one side, a vocal minority hit by a billing surprise on the other.

Who should skip it

If a free tier with actual session recordings matters more to you than A/B testing, both Mouseflow and Lucky Orange include recordings on their free plans, where Crazy Egg’s free tier doesn’t. If live chat matters, only Lucky Orange offers it. And if a self-serve monthly billing option is a requirement, not a nice-to-have, look at either of those two first; both let you pick monthly billing on the pricing page itself, no support ticket required. For the full comparison across free-tier limits, metering units, and billing terms, see Best Heatmap and Session Replay Tools for Small Sites.